Auto Sales Training: 3 Ways to Sell More Cars
In the car sales industry there are lots of things you can do to become more effective. Making more sales is easy when you know the most effective sales techniques. By changing a few things that you do when dealing with customers you will be a much more effective car salesperson. The following three things will help you get started on the right foot.
Automotive Sales Training Tip 1: Start with a Great Impression In less than one minute a customer will decide whether are the person they want to buy from, feel you are professional, and whether they want to buy from you or not. I bet you never knew 60 seconds could be so important. If you are not able to make an impression in the first minute there is no way you are going to sell a car. If you want to make a good impression you need to dress and look like a professional. Throw away the khaki pants and plaid shirts and purchase a suit. Make sure you are clean shaven and have a nice haircut.
Car Sales Training Step 2: Introduce Yourself Correctly If you want to go from complete stranger to "that great salesman we bought our car from" you have to start with a great introduction. Quit asking "What can I do for you?" Everyone knows you sell cars and if they are on the lot they probably want to buy one. You should start the introduction by saying, "Hi my name is____ and you folks are____?" Next move straight into the question that will help you discover which car is best. Who is the new car for? What kind of car are you looking for, a truck, car or minivan?
Car Sales training Step 3: Get to Know Your Customers Making a connection with your customers is the most important step to closing the deal. Find things you and the customer have in common. Do you both like to play golf, go camping, or did you both go to the same college? Your customer will feel more comfortable opening up and listening to your suggestions if you have things in common.
If you can't find anything that you have in common, think of someone you know that does. For example, if the customer like to travel and your parents just got back from a long trip you can use that fact to build a conversation and rapport. If your customer thinks you understand their wants and needs you will be much closer to making the sale. - 21392
Automotive Sales Training Tip 1: Start with a Great Impression In less than one minute a customer will decide whether are the person they want to buy from, feel you are professional, and whether they want to buy from you or not. I bet you never knew 60 seconds could be so important. If you are not able to make an impression in the first minute there is no way you are going to sell a car. If you want to make a good impression you need to dress and look like a professional. Throw away the khaki pants and plaid shirts and purchase a suit. Make sure you are clean shaven and have a nice haircut.
Car Sales Training Step 2: Introduce Yourself Correctly If you want to go from complete stranger to "that great salesman we bought our car from" you have to start with a great introduction. Quit asking "What can I do for you?" Everyone knows you sell cars and if they are on the lot they probably want to buy one. You should start the introduction by saying, "Hi my name is____ and you folks are____?" Next move straight into the question that will help you discover which car is best. Who is the new car for? What kind of car are you looking for, a truck, car or minivan?
Car Sales training Step 3: Get to Know Your Customers Making a connection with your customers is the most important step to closing the deal. Find things you and the customer have in common. Do you both like to play golf, go camping, or did you both go to the same college? Your customer will feel more comfortable opening up and listening to your suggestions if you have things in common.
If you can't find anything that you have in common, think of someone you know that does. For example, if the customer like to travel and your parents just got back from a long trip you can use that fact to build a conversation and rapport. If your customer thinks you understand their wants and needs you will be much closer to making the sale. - 21392
About the Author:
Atten: Car salespeople. Mak has many more tips and strategies. Get his free 5 part mini e-course on automotive sales training. It's a must read car sales training course to help you sell more vehicle in the car business.
posted by X - Men @ 12:41 AM
0 Comments
0 Comments:
Post a Comment
Subscribe to Post Comments [Atom]
<< Home