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Tuesday, May 26, 2009

Online Quotes For Car Insurance - Where To Get Auto Insurance Quotes Online

By Matt Hellstrom

If you are shopping around for auto insurance, whether it's your first time, or it's because you're getting a new car, or it's just because you think you can get a better rate, getting auto insurance quotes online is the only way to shop. In possibly no other common transaction is the value of the Internet more pronounced. Customer loyalty has been shattered in the car insurance business, thanks to transparency of the World Wide Web.

As a group, insurance companies, brokers and agents combined to form a distinct group of what the marketing whizzes call "early adopters." Now, a sub-group called skimmers has formed with Grey Power and the American Association of Retired Persons in the lead. These groups negotiate bulk rates for group members and in so doing skim off the cream of the car insurance crop. With the ease of obtaining auto insurance quotes online, competition for business is fierce.

The insurance companies have to balance off the income they lose in giving group rates to older drivers. That's the way business works. And in this case, business working means rates for high-risk young males and new drivers have soared in part thanks to the Internet. It is no longer uncommon for young drivers to drive without collision coverage even in an almost new car, or to drive with no insurance at all. It is one of those unintended consequence of new technologies.

The benefits for consumers in shopping online for automobile insurance are tremendous. Calling insurance agents and brokers is time consuming, plus you have to reveal personal information to strangers, which is never fun, even if you're not privacy sensitive. And when was the last time you called a business office and didn't have to go through a time consuming voice menu only to wind up talking to an answering machine?

A recent survey by a well known business school asked 400 online insurance shoppers why they chose to look for car insurance online. The number one response was that they wanted a quote and that was it. Car insurance websites know this and make it as fast and easy to use as possible.

An unintended consequence of the ease in obtaining online quotes for car insurance is the transparency of the risk profiling process. When shoppers answer the questions, they see what factor the make of their car plays, or where they live. They understand the financial implications of getting liability only, rather than full coverage.

Perhaps one of the most attractive and informative features of otaining an auto insurance quote online besides shopping for car insurance is when you decide to shop for a new car. Many sites that offer online auto insurance quotes have a feature where people can find out the different rates per vehicle. When evaluating comparable models that vary greatly in dealer invoice prices, the car insurance cost can be a deal breaker or maker. - 21392

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