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Monday, August 17, 2009

The Car of Tomorrow: Good or Bad?

By Ryan Chandler

The Car of Tomorrow is just a simple design where teams slap either a Ford, Dodge, Chevy, or Toyota sticker on the front of it. To me, this seems like a waste of stickers if you're going to run cars that all look the same and don't put brands on them.

Since most parts come from a handful of companies, not all parts are from their respective companies. This just makes the racing more even for everyone, which in a way is good. The only annoying thing is that they'll still use the saying "What wins on Sunday sells on Monday". In my mind you wouldn't need the stickers if the Chevy looked anything like an Impala.

It would make a lot more sense if these cars looked more like the cars they're trying to represent. Otherwise, the automaker has less and less of an impact on the driver's success.

If the cars look more like they are supposed to it won't hurt anyone. NASCAR would not have a change in fans, the struggling companies could get some more sales through the performance of the car, and people can once again have pride in their favorite automaker.

The displacements such as the power trains should also resemble the sponsoring auto maker. To do anything else paints an inaccurate picture about the brand and makes things seem more like stock cars.

All they should really need to do is to drive with an engine made by the car sponsoring them. Again, it adds a personal connection to the brand that many will lack should the Car of Tomorrow prevail.

The final thing I want to discuss is the gas situation. Last year, gas prices went through the roof, but NASCAR did nothing to show its sympathy about the situation. Cars still burned through thousands of dollars in gas bills each race, and many Americans were put off by this. By switching to corn-based ethanol, NASCAR could avert a potentially damaging situation.

This could help NASCAR get some good publicity by using no gas in their cars. I have heard about many people who dislike NASCAR saying that they hate how they use so much gas. By changing to ethanol they could maybe pick up some of these fans. If gas prices were to hit 4 dollars again i think they could lose some regular fans when they realize the MPG of the cars. - 21392

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